Research & insights

Go beyond
the headline.

Research into the people, relationships and commercial questions behind Africa’s creative economy. Starting with music.

Explore custom research

The reading room

Questions worth
looking into.

Sample papers showing the direction of our research. These are placeholders, with proposed topics rather than published findings.

Music businessPlaceholder

The business behind the release

A proposed study of the organizations, agreements and creative relationships involved in bringing music to market.

Labels · Distribution · Creative credits
Live musicPlaceholder

Mapping the live music ecosystem

An outline for examining how venues, promoters and touring activity connect across selected African markets.

Venues · Promoters · Touring
Rights & ownershipPlaceholder

Following the rights trail

A proposed examination of how recording and publishing rights are documented, and where the evidence leaves open questions.

Masters · Publishing · Licensing
Markets & audiencesPlaceholder

Beyond the streaming headline

A research outline on the context needed to interpret platform activity across countries, audiences and release periods.

Platforms · Audiences · Market context
Creative networksPlaceholder

The collaborators behind the catalogue

A proposed study of recurring producer and songwriter relationships, using credited contributions as a starting point.

Producers · Songwriters · Catalogues
Historical intelligencePlaceholder

How music markets take shape

An outline for tracing the infrastructure, organizations and decisions that shaped a selected music market over time.

Archives · Infrastructure · Timelines

Our research focus

Music / Creative economy
01

The music business

The artists, organizations and relationships involved in creating and releasing music.

Artists · Releases · Industry relationships

02

Markets & audiences

The commercial questions around distribution, live experiences and how audiences engage with music.

Distribution · Live music · Audience behavior

03

History & change

The events and decisions that shaped a market, with careful attention to dates, sources and gaps in the record.

Archives · Timelines · Market context

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